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Under the Sea Celebration is Now Live!
Ahoy, there’s treasure in the waters! Badtz-maru will trade rewards for Barnacles—collect them through fishing for new treasures. And, Tuxedosam gets a fresh wave of inspiration for new mermaid outfits. Get ready to swi…
Month of Meh is Here!
Get your new outfits ready for Gudetamacon Welcome to the first-ever Gudetamacon! It’s an egg-stravaganza celebrating the island’s favorite lazy egg, and the whole Sanrio crew has their outfits ready. What will your con…
City Town is Available Now!
City Town DLC is Available NOW! Bright lights. Big dreams. Bigger adventures. Welcome to City Town! Join the DLC Fun Here: [dynamiclink href="https://store.steampowered.com/app/4055140/Hello_Kitty_Island_Adventure__City…
Floral Fashion Frenzy Starts TODAY!
Create stunning fashion patterns using your own garden! Tuxedosam really put the ‘petal’ to the metal, creating his new collection—and you can create even more, using your own flowers! Don't miss out on this brand new a…
Imagination Celebration is Live Now!
The happiest day of the year returns Return to the Queendom of Friendship on a quest to restore harmony to the realm, and find fairies and foes along the way! Join the fairytale on Hello Kitty Island Adventure to celebr…
Happy Haven Days is Live Now!
The happiest day of the year returns! During this week-long event, help Hello Kitty spread joy with a surprise recipe—and receive new treats in return! Hop on to Hello Kitty Island Adventure to celebrate Happy Haven Day…
Colorblaze Carnival is Live Now!
Are you ready to run? The Colorblaze Carnival is here! This year, even more Friends are ready to lace up their running shoes… Get ready to spring into action on Hello Kitty Island Adventure for this limited-time event b…
Springtime Celebration
Big blooms, bigger rewards! Spring has sprung again! All winter long, My Melody has been dreaming of flowers… and furniture… and furniture made of giant flowers! Beginning February 18th, get limited-time fantastic flora…
Hugs & Hearts
How sweet it is…! Beginning on February 5th, the Hugs & Hearts Celebration is here with limited-time chocolate themed fashion, furniture, and lovely rewards to collect across Friendship Island! Don't let the love melt a…
Luck & Lanterns
Ring in the new year with limited-time fashion, furniture, and rewards galore. Starting on January 27th, collect Tealights around the island and ring in the new year with limited-time fashion, furniture, and rewards gal…
CU5 Cozy Fits and Blanket Forts
Who’s this waking up from hibernation? Meet Marumofubiyori (Moppu), a gentle polar bear who naps under a fluffy blanket and spends his waking hours playing video games in his cozy cave. He’s been hibernating through t…
Frosty Fashion Frenzy
It’s a frosty flash for fashionistas! Update your wardrobe with these fresh, warm, and wonderful wintery looks, for a limited time. Hop on today before the event ends~ © 2026 Sunblink. © 2026 SANRIO CO., LTD. Used Under…
Lighttime Jubilee
Lights, Camera… more Lights! The new year is here, and it’s time to light up the Seaside Resort! Collect light bulbs to illuminate different sections of the Resort and… take a peek at this year’s aurora borealis themed…
Nominate Hello Kitty Island Adventure for the Steam Awards!
Hello Friends! 💖 If Hello Kitty Island Adventure has ever brightened your day… helped you unwind… or given you a peaceful escape into cozy fun… we’d love your support in the Steam Awards! 🏆 Category: Sit Back and Rela…
Give & Gather
Special delivery! Given & Gather arrives in Friendship Island, along with the Present Pine. Cinnamoroll could use your help delivering presents to all your friends. Plus, keep a lookout for all of Cinnamoroll’s friends…
CU4 has arrived! Hop to it and celebrate!
Amphibian Avatars If you’ve been daydreaming about being an axolotl, then we have good news: We can run around Friendship Island with amazing amphibian avatars! Get ready to hop in and have a ribbiting good time! Qualit…
Days of Plenty
Get Swept into Fall! Gather around for Keroppi’s fairy tale and celebrate the season with woodland furniture and cozy costumes! Join us for Days of Plenty~ Your autumn adventure is about to unfold. Days of Plenty runs f…
Interlude of Dreams
Signal received, Friend! Captain Badtz-maru is waiting on the bridge. Are you ready to go boldly into the Interlude of Dreams? Join your crew and head to space for this science fiction themed event! Choose the color of…
Spooky Celebration
As the Spooky Celebration arrives, let’s look to our Queen of Halloween! Choose a costume, trick or treat around Friendship Island to earn witchy rewards, and help Kuromi teach My Melody to be just a teeny, tiny bit sca…
Wheatflour Wonderland
Wheatflower Wonderland DLC is available NOW! Welcome to Wheatflour Wonderland, home of the Wheatflour Fairy, Cogimyun! It's up to you to help Cogimyun be brave, and awaken her sleeping world. If you can find the Wheatfl…
