Steam News26 June 20268d ago

Devlog #1: We're Back! New Plans, Updates and Development

Hello Ad Hunters! "We're back" isn't exactly the right way to put it, because the truth is... we never really left. Over the last few months, we've been fully focused on development.

Full notes

Full Ad Wars update

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Repeated intro

Hello Ad Hunters!

What changed

0 fixes2 additions2 changes0 removals

Gameplay
Events

addedOn top of that, every time an update was almost ready, I kept thinking, "Let's add just one more thing." Then another. And another. Before long, what was meant to be a small update had turned into a massive milestone.

changedUp until december 2025, around 60% of the Platformer content was complete, while the Top Down Shooter sat at roughly 30%, and the RPG was only around 15–20%. It only had the initial events for the episode.

changedWe realized the RPG needed more than additional content. We reworked its battle system by introducing interactive command-based actions, refining combat flow, and improving its overall pacing to create a more dynamic and engaging experience that better complements the rest of the game.

addedOver the past months we've created 6 new RPG areas , each with its own tileset, characters, enemies, abilities, and events. We've also completed 2 major areas of Download City , while continuing to expand the Top Down Shooter, which is now approaching 60% completion .

Ad Wars changes

"We're back"isn't exactly the right way to put it, because the truth is... we never really left.

Over the last few months, we've been fully focused on development. Our previous strategy was to release a major development update every 3–4 months, but each one came with a huge amount of overhead: creating trailers, capturing screenshots, editing videos, testing builds, and promoting everything across social media.

On top of that, every time an update was almost ready, I kept thinking,"Let's add just one more thing."Then another. And another. Before long, what was meant to be a small update had turned into a massive milestone.

We eventually realized that we were spending too much time preparing updates instead of making the game.

Starting in 2026, we shifted our focus toward a single goal: reaching the Version 1.0 release!

Up until december 2025, around 60% of the Platformer content was complete, while the Top Down Shooter sat at roughly 30%, and the RPG was only around 15–20%. It only had the initial events for the episode.

But the RPG wasn't just behind in terms of content. It also didn't share the same pacing and overall feel as the other game modes. It simply wasn't as fun or engaging as we wanted it to be.

We realized the RPG needed more than additional content. We reworked its battle system by introducing interactive command-based actions, refining combat flow, and improving its overall pacing to create a more dynamic and engaging experience that better complements the rest of the game.

The results have been huge.

Over the past months we've created 6 new RPG areas, each with its own tileset, characters, enemies, abilities, and events. We've also completed 2 major areas of Download City, while continuing to expand the Top Down Shooter, which is now approaching 60% completion.